Through this process, JC Decaux was selected for the
new 5-year licence, with ANA, S.A. retaining the option
to renounce the contract through prior notice.
The terms of this new licence were based on a project
developed by the ANA Group that revises the current
business model. The plan calls for using new formats
and concepts, with the intention of generating a
greater impact on passengers.
Simultaneously, efforts are being made to bring in new
businesses, in particular in the digital area and in some
growing markets, such as Angola and Brazil.
7.4_SECURITY AND ASSISTANCE TO PERSONS
WITH REDUCED MOBILITY
ANNUAL REPORT ‘12
BUSINESS REVIEW
68
* Commercial passengers
ANA, S.A.
Advertising
ANA GROUP
2012
2011
2010 Var. % 12-11
2012
2011
2010 Var. % 12-11
4,039
3,891
3,842
3.8%
Revenue (thousand euros)
4,370
4,204
4,139
4.0%
0.14
0.14
0.16
1.9%
Revenue/Pax* (euros)
0.14
0.14
0.15
2.3%
11.5%
_Security
and PRM
STRUCTURE OF TURNOVER IN 2012
ANA GROUP
ANA, S.A.
12.8%
_Security
and PRM
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46
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49
M€
